Business Management, Marketing, & Technology Pathway

Marketing is a member of the Business Management, Marketing, & Technology careers pathway.  Careers in this pathway are related to business operations including financial operations, office operations, planning and management activities, information processing and marketing.  These jobs are interesting to people who enjoy implementing ideas, providing leadership, and working on team projects.

Students pursuing career objectives in marketing must demonstrate competencies in the following areas:  functions of marketing, economics, selling, customer relations, promotion, marketing channels, marketing information management, product planning, management, finance, entrepreneurship, and career development.

Mr. Austin is a seasoned teaching professional with 28 years of experience teaching Marketing.  Before coming to the teaching profession,  Mr. Austin worked in the private sector in the Direct Mail Marketing and Marketing Sales industries.